David Luba

The idea to start tentree, a clothing company that plants trees came to David while studying finance and economics as part of a student exchange program at the University of Manoa in Hawaii in 2011. After graduating with a Bachelors of Business Administration (BBA) in 2012, David has successfully grown a tentree wholesale network with over 2000 retail stores in Canada, the United States, and many European countries that has resulted in over 100M trees planted, and growing. In 2022 David shifted his focus to veritree with the goal of creating thousands of other restorative businesses by improving tree planting transparency for consumers and organisations around the world. David has been recognized as a Clean 50 emerging leader and E&Y Entrepreneur of the Year under the social impact category.